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An illustration of a ‘face’ is probably the first thing that comes to mind when designing a visual identity that includes the word ‘face’ in the business name, but this identity manages to do just that whilst keeping the logomark fresh, inspiring and original.

The inclusion of a matrix of pixels, sets a tone for the organisation that says progressive, ‘leading edge’ and technically advanced.

The hard shape of the pixel mosaic is softened by the contours of face profile ensuring that this identity will connect with both a female and a male audience.

MASK stands for ‘Martial Arts Stunt Krew’. Mask Entertainment is an international organisation speciallising in training individuals for both live performances and on-screen roles with a focus on fight choreography, stunts, gymnastics and acting.

The logomark takes the initials M.E. and creates a unique tribal mask to bring this visual identity to life. The tribal tone of this identity is a reflection of the martial arts background of the organisation.